Fish as you wish

McDonald’s

In collaboration with Little Red Ants Singapore, we conceptualised an exciting multimedia project for McDonald’s. To birth the mystical adventures of two fishermen, we pushed ourselves to bring quirky ideas to fruition. From sketching fish to designing a quirky sandwich island, we perfected the art of frame-by-frame execution. A truly smashing tale to ride on for years to come.

 

In numbers

Facebook: 23K

YouTube: 90K+

Client
McDonald’s Singapore

Production
Genesis Motion Design

Agency
DDB Singapore

Production Agency
Little Red Ants

Producer
Kacey Sim

Motion Lead
Jay Septimo

Designers
Clarice Woon, Jolene Tan, Stacey Cobrador, Joanne Lin

Animators

Jay Septimo, Rachael Lum, Stacey Cobrador