When our friends at Razer tasked us to create a video for their latest gaming mouse, we had to make it epic. Equipped with their cutting-edge Hyperpolling technology, this mouse would enable PC gamers to enjoy their most responsive gaming experience yet. But with terms like “input latency”, “polling rates”, and “optical switches” – we knew our biggest challenge was going to be turning complex mechanical concepts into simple, yet descriptive visuals.
Armed with sleek 3D visuals, along with fluid and illustrative UI designs – we managed to translate even the most technical specs into intuitive visual concepts. Have a product that you just can’t put into words? Let our work do the talking for you.
In numbers
YouTube: 80K
Facebook & Vimeo: 11K