Scoot
Traveling is an experience befitting of a mighty story, one that we are always raring to tell. To inject a zest of life to Scoot’s ‘Active Silvers’ campaign, we joined forces with Block J to tell a compelling tale: an old man spending his golden years soaking in the sights and sounds of the world—all the while ensuring we aligned to our client’s whimsical and young-at-heart persona.
In numbers
Facebook: 30K
Client
Scoot Singapore
Production
Genesis Motion Design
Agency
BLKJ HAVAS
Creative Direction
Zhang Long Fei
Producer
Hyun Jin Yoo
Designers
Sarah Wang , Clarice Woon, Joanne Lin, Stacey Cobrador, Lam Guan Wah, Chintana Lee, Choo Hui Xuan
Genesis Motion Technology
(Motion Graphics, Animation & Creative Studio)
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